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Mailchimp

Email marketing for small businesses

★4.3/5
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Marketing & EmailPopularFree plan
✓

Best for

Service businesses starting to build an email list and send regular campaigns

–

Not great for

Businesses needing advanced automation or CRM ActiveCampaign goes deeper

About Mailchimp

Mailchimp is the most widely used email marketing platform for small businesses. Send newsletters, automated follow-ups, and promotional campaigns to your customer list. Has a free plan for getting started and a simple drag-and-drop editor.

Pricing

Prices shown billed annually. Monthly billing is typically 20–30% higher. Verify on Mailchimp's website →

Free
500 contacts, 1K sends/mo
Free
0
Essentials
500 contacts, 5K sends/mo
$13/mo
Standard
500 contacts, 6K sends/mo
$20/mo

Features

✓EmailMarketing
✓CustomerComms
✓MobileApp
✓FreePlan

Who it is built for

Any

Best fit for businesses with 1–100 employees

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